50 Best Ways to Generate Leads

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From talking to advisors, I often hear that “lead generation” is a talent they have, but one in which they could continue to develop. Well, worry no more. Through submissions by our readers and industry leaders, the SMA staff has compiled 50 lead generation tips that can help you. Good luck in mining this gold.

1. Strike up a conversation with a stranger. The old fashion way doesn’t get much respect or credit, even though it still works in this high tech world, but it’s as simple as paying attention to what they are paying attention to, and making a comment or asking a question about it. After all is said and done, people like to do business with friends.
-Anthony Bolden, Bolden & Associates, LLC

2. Build a base. Start with a focused goal of developing your personal brand and recognition: both of which will lead to prospects.
-Adrian Miller, Adrian Miller Sales Training

3. Advertise selectively. Your name and what you are offering will be heard or seen by thousands of individual prospects! Couple this with your involvement in community activities and you will develop immediate recognition. When you speak to people, it will be on a warm, friendly basis.
-Stefanos Loisou, Senior Financial Workshops

4. Advertise aggressively and often. Whether you are advertising through direct mail or e-mail, television or radio ads, the more exposure you have, the more leads you will generate. Be proactive once you generate leads and make sure to follow up to ensure you receive the maximum ROI on your advertising dollar.
-Brody Courtepatte, ALLPRO

5. Call every 90 days. Call every client and prospect at least once ervery three months. The call can be made by your assistant and will help you stay fresh in your client’s mind.
-Bill Good, author of “Hot Prospects”

6. Door-to-door flyers. Implementing an idea taken from another industry; the door-to-door concept can be applied to financial services. Simply hire a company who specializes in door-to-door marketing or local college students to deliver flyers promoting your next event. Stay focused and happy selling.
-Matthew J. Neuman, Advisors Excel, LLC

7. Make it personal. Your message needs to touch them personally. It could be a hand-written note or perhaps a picture. Either way, remember: You cannot replace a contact you personally made with one you bought from a list.
-Shak Hill, Lantern Wealth Management

8. Partner with referrals. Telling referrals to call another professional doesn’t work well. So I changed the way I handle referrals. I first work with my centers of influence, building a relationship based on trust, and have them understand what I do and how I can help their clients and referrals. I suggest that they ask the individual for permission to have me place the call. So instead of telling the prospect to call me, they say, “I think Barbara Franklin is the person who can help you. We have worked together. May I have your permission to give her your phone number and have her get in touch with you?”
-Barbara Franklin, networking expert

9. Video Marketing is HOT. Videos boost retention by 50 percent over live presentations.
-Allyn Kramer, Kramer Direct

10. Give them something they want. Think about what your audience is looking for. If they want information, make it available; if they’re looking for a specific product make sure they know they can come to you to find it.
-Larry Chase, president of Chase Online Marketing Strategies

11. Target your audience. I have found I am most effective with women. So I developed a plan to do something fun with the women in my database and encourage them to introduce me to their friends. I don’t like asking for names during an appointment; instead, I developed the idea of hosting a tea during the birthday month for my women clients. I explain that we are celebrating their birthday and ask them to bring someone who would benefit from meeting with me.
-Barbara Franklin, networking expert

12. Don’t use mailing labels. Every letter, fax and e-mail should be personally addressed and never contain “Dear Client.”
-Bill Good, author of “Hot Prospects”

13. Just ask. Go back to your current and past clients and ASK for referrals.
-Adrian Miller, Adrian Miller Sales Training

14. Get help from your competitors. Maybe not directly, but take a look at what they’re doing. If they’re sticking with the same methods, it’s probably working. But it’s important to take a
long-term view of the competition.
-Larry Chase, president of Chase Online Marketing Strategies

15. Engage in good deeds. Providing community service and gently letting people know what you do can help create leads that can grow a business.
-George Solomon, FSC Securities Corp.

16. Attract the right clients. You already know the type of clients who are right for you. Not just the ones who you qualify by income level or investible assets, but by their willingness to listen, accept advice and collaborate. Spend time attracting your ideal clients and resist sorting through unqualified leads.
-Joanne S. Black, author of “No More Cold Calling”

17. Use a script. Scripting means every key word and key concept is written down. It gives you confidence and mastery over the subject.
-Bill Good, author of “Hot Prospects”

18. Stand out from the crowd. You’ve got to have an idea and presentation that really stands out from the clutter. To achieve that you’ve got to test it in small numbers and, when you find something that works, send it out more broadly.
-Maribeth Kuzmeski, Red Zone Marketing

19. Time the lead. One thing to keep in mind is that what appears to be a bad lead may simply be a mistimed lead – one that is too early. A bad lead today may be a good lead 45 or 60 days from now.
-Marc Lankford, Postmark DMS

20. Invest in lead programs and systems. Reduce your need for prospecting by investing in systems that take away the hassle and leave you to do what you do best: advise.
-Sonny Waldron, 4InsuranceAgents.com

21. Avoid self-promotion. Make your Web site informational, useful to the lives of clients and prospects, and they’ll seek you out when it’s time to do some planning.
-Mark Willaman, president of HRMarketer.com

22. Quid pro quo. Entice prospects to leave their contact information in exchange for the information you are providing and your Web site will drive leads.
-Mark Willaman, president of HRMarketer.com

23. Make newsletters professional. Send a newsletter, but only if you also send a cover letter. Otherwise, most won’t get read.
-Bill Good, author of “Hot Prospects”

24. Use co-registration. Internet leads also can be attained through co-registration, where a senior may be looking for elderly housing, for example. He fills out the elderly housing online form, which then prompts him to check any number of other boxes for products he may have some interest in, such as LTCI or annuities.
-Chris Pearson, president of ABCLeads.com

25. Use multiple sources for acquiring leads. Get client referrals, buy lists, send direct mail and conduct seminars. That way, if one stream runs dry the others can make up for it.
-QuotesAuction.com

26. Create your own leads. You can create a lead if you have an understanding of the business issues affecting a client.If a client is looking to retire but has no visible means of doing so, the opportunity is created for someone to offer a solution, converting the lead to a client.
-Karen Compton, A3K Consulting

27. Take a long-term view. Avoid short-sighted marketing plans. We tell investors to have a five- and 10-year horizon with investing, yet most advisors have a 90-day or six-month view of their marketing efforts and whet

28. On the cutting edge. Be alert to what’s happening in your business community. Keeping abreast of area as well as national trends with local ramifications can prove to be an effective lead generator or business-development practice.
-Karen Compton, A3K Consulting

29. Build that rep. Advisors should get involved with their local service organizations, but be sure their hearts are in the right place. You’ve got to become involved to help the group not to help yourself.
-George Solomon, FSC Securities Corp.

30. Stick to a plan. You can find ways to create your own life insurance leads such as using your Web site, through email, doing some telephone calling, and even through referrals of existing customers, but the key is to find a plan and strategy that works for you and to stick to it.
-InsuranceLeadZ.com

31. Maintain an online presence. Become familiar with social media outlets like Facebook, LinkedIn and Twitter. Learn how they work,and they’ll work for you.
-Adrian Miller, Adrian Miller Sales Training

32. Stop cold calling. It’s a total waste of time. Your time. The prospect’s time. Research shows it takes 9-12 touches to reach a prospect with a cold call campaign, and you get voicemail 80 percent of the time. In addition, you convert less than 10 percent into clients. Why bother?
-Joanne S. Black, author of “No More Cold Calling”

33. Multiple mailing campaign. Commit to a multiple mailing campaign and stick to it. If an advisor will commit to a program over a long time span, ultimately they will earn a strong return as a result.
-Jorge Villar, Response Mail Express

34. Focus on how you can help. To get immediate action, promote benefits – not features. Tell people what you can do for them rather than how great your product or service is.
-Allyn Kramer, Kramer Direct

35. Don’t try to network with everybody. You develop more effective referral partners when you whittle it down to a more manageable number. I focus on quality, not quantity, and concentrate on developing a dozen referral partners to work with.
-Barbara Franklin, networking expert

36. Make your own title. I start and end every presentation with the reminder that I am not an insurance sales-person. I am an insurance educator. I don’t sell product, I find care solutions. And I rarely look for the cheapest product but rather the best value proposition for an individual client’s needs and circumstances. Then I ask for the referral.
-Bruce Venema, Affordable Insurance Answers.com

37. Make new rules. What works for one advisor may not work for another. Following good advice is wise, but if you follow it too closely, you look just like your competition.
-Larry Chase, president of Chase Online Marketing Strategies

38. Engage your current clients. Talk to your current clients and ask them to introduce you to one or two people they know who fit the profile of your ideal client. Don’t leave money on the table. Your current clients are your best source of new business. You just need to ask.
-Joanne S. Black, author of “No More Cold Calling”

39. Build a Web site with leads in mind. A Web site can be a lead-acquisition machine if it is easy to find and use, if it has content applicable to a senior audience and if it is used as part of an ongoing marketing campaign.
-Mark Willaman, president of HRMarketer.com

40. Narrow your expertise. The truth – clients choose the expert. And “the expert” understands their clients’ thinking and provides consistent results for others in their field. Narrow your focus and become the expert.
-Joanne S. Black, author of “No More Cold Calling”

41. Stay focused. Don’t try to cram more than one message in your mailing. By adding more than one offer, you’re forcing your reader to split their attention.
-Larry Chase, president of Chase Online Marketing Strategies

42. Use images wisely. Some e-mail clients hide images by default. If you have important information in your images, it’s a good idea to repeat it in text somewhere else in the e-mail.
-Larry Chase, president of Chase Online Marketing Strategies

43. Build your referral business. When you receive a qualified referral, you are pre-sold, have trust and credibility, shorten your sales process, reduce your cost of sales, and gain a new client more than 50 percent of the time. No other lead-generation strategy comes close to these results. Write your referral sales plan with weekly referral goals and a tracking process to measure your referral-selling success.
-Joanne S. Black, author of “No More Cold Calling”

44. Network. Regularly network with related professionals such as Certified Public Accountants, stay active in local business groups and try to get local speaking engagements in front of targeted prospects.
-Shak Hill, Lantern Wealth Management

45. State a number in the title. It’s definitive and lets people know each point will be brief and to the point.
-Jeff Dobkin, writer for the Danielle Adams Publishing Company

46. Contact prospects professionally and often. Use the “drip” method, with a series of low-key messages and phone calls designed to keep your name alive between face-to-face contacts.
-Bill Good, author of “Hot Prospects”

47. Be a specialist. Identify what profile you serve or can best serve and make that your template to judge all prospects against for an increased percentage of conversion.
-George Ludwig of GLU Consulting

48. Offer something FREE. While pens and imprinted items are fine, if you can create a special report with a title that everyone “MUST” have, people will call to get it.
-Jeff Dobkin, writer for the Danielle Adams Publishing Company

49. When people call, the ad or postcard worked. That’s all it could do it made people call. The rest of closing the sale is up to you.
-Jeff Dobkin, writer for the Danielle Adams Publishing Company

50. Use the 40-40-20 rule. Forty percent of the success of your promotion comes from attacking the right market your list. Forty percent of your success is from the offer the hook that grabs your readers. But only 20 percent of the success depends on the look of your promotion. Don’t worry about artistic perfection results are what count.
-Allyn Kramer, Kramer Direct

For even more lead generation ideas, click here & sign up for Senior Market Advisor EXTRA.

SOURCE:  http://www.lifehealthpro.com/2010/01/01/50-best-ways-to-generate-leads?t=sales-marketing

98 Lead Generation Strategies To Grow Your Business

SOURCE: http://www.gaviningham.com/98-lead-generation-strategies-to-grow-your-business/

In the new sales and marketing paradigm individuals, consultants, entrepreneurs and small businesses can play on a level playing field with the big boys. Anyone can embrace the power of the internet, couple this with a powerful sales and marketing strategy and bootstrap their way to success on minimal expenditure.

In fact, minimal budgets, far from being a barrier to success, can actually focus your mind on what you really need to do to get more sales. Minimal budgets make you ask the question all of the time, “What will get me the best sales results?” Minimal budgets don’t lure you down the the tempting path of spend, spend, spend!

I had a friend who used to run a small business. He complained a lot. Mostly about lack of funds. “If only I had the funds to spend on advertising I could compete with the big boys.” he used to say.

He didn’t and he went bust.

Since then he has set up a new business with a budget of £0. He even had to use someone else’s credit card to pay the £4.99 per month for his webspace!

His business is flying. Lack of cash focused his mind.

But in today’s new selling paradigm, lead generation is key. If you don’t know how to generate leads then you’re not playing the game properly. Most small business owners and professionals I speak to employ less than 5 methods of lead generation regularly. They rarely review or change their tactics. The average number that people employ is 2 or 3.

This is not enough.

If you want a successful business you need to utilise as many methods of lead generation as you can. You need to monitor the success of these lead generation methods, measure their results and tweak your strategies until you find a mix of 7+ minimum methods that work.

Once you have this mix you need to keep on shaking it up and trying other methods as well.

Here is a list to get you started. I am not saying that all of these will work for you or be practicable in your business or industry because every situation is different. B what they will do is set you off on the right track, get you thinking creatively about lead generation and, perhaps most importantly, they will remove the biggest blocker to your sucess, “But I don’t know what to do!”

Please comment and let me know other ways that have been successful for you and which are your favourite methods out of the ones below. I will share my top 7 with you another day but for now… and in no particular order, here are 98 lead generation strategies to help you grow your business…

  1. Sales letters to decision makers
  2. Classified advertisements
  3. Catalogues in venues
  4. Flyers
  5. Leaflet dispensers at tageted locations
  6. Special reports
  7. Online catalogues
  8. Telemarketing
  9. E-Newsletters
  10. Traditional newsletters
  11. Viral marketing
  12. Ebooks
  13. Magazine and paper inserts
  14. Associates and affiliates
  15. Introducers
  16. My top 100
  17. Family and friends
  18. Joint ventures
  19. Radio ads
  20. TV ads
  21. Position yourself / your company as an expert
  22. Internet adverts (PPC)
  23. Press releases
  24. Yellow pages
  25. Toastmasters
  26. Sponsor an award
  27. Fax marketing
  28. Business cards
  29. Chamber of Commerce
  30. Public relations (PR)
  31. Attend industry seminars
  32. Gather and use testimonials
  33. Offer a free consultation
  34. Offer a free trial
  35. Organise an open day
  36. Promote an industry event
  37. Give endorsements to prominent people
  38. Set up a Squidoo lens
  39. Write articles online
  40. Form alliances with your peer group
  41. Create a give away e.g. calendars, mugs, posters…
  42. Write for the local newspaper
  43. Syndicate a column
  44. Write letters to industry magazines
  45. Conduct industry research
  46. Send articles to clients
  47. Advertise on buses, bill boards, cabs
  48. Speak at the local college
  49. Panel at professional seminars
  50. Write a how-to pamphlet
  51. Offer a finder’s fee
  52. Do pro bono work for charity with industry links
  53. Sign your car
  54. Make up t-shirts
  55. Do a stunt (e.g. Richard Branson)
  56. Cross-promote with other businesses
  57. Enter a contest
  58. Create a contest
  59. Direct mail new clients
  60. Post card promotions
  61. Business cards
  62. Networking offline
  63. Networking online
  64. Trade shows
  65. Referrals
  66. Speeches
  67. Cold calling – foot
  68. BNI
  69. IOD
  70. Trade shows
  71. Franchise shows
  72. Blogging
  73. Social networking sites
  74. Christmas cards
  75. Birthday cards
  76. Thank you cards
  77. Add value notes / paper cuttings
  78. Promotions
  79. Article writing
  80. Online forums
  81. Bill boards
  82. Freebie pens / t-shirts / mugs
  83. Teach a class
  84. Send letters to papers as expert
  85. Local radio interviews
  86. Loss leaders
  87. Free teleclassses
  88. 3-foot rule
  89. Podcasting
  90. Youtube
  91. Ebay
  92. Mini-courses
  93. Two-step paper ad
  94. Rotary
  95. Church
  96. Masons
  97. Golf club
  98. Press release

 

How to Generate Leads

Source:  http://www.wikihow.com/Generate-Leads

Generating leads is an important part of the sales process. Marketers should be able to collect leads through a variety of methods, both online and off, in order to find more potential clients. Depending on the type of business, you may want to collect physical addresses or you may only need email addresses. Take a look at the following steps to help you generate leads.

Method 1 of 2: Online Lead Generation

  1. Generate Leads Step 1 Version 2.jpg
    1

    Create a Web site that can capture leads. Your Web site should be easy to navigate and have information about your company and its products or services. Capture customer information through a form that asks them questions about their needs. A price quote form is a good way to do this. You’ll receive an email with the potential customer’s contact information.

    Ad
  2. Generate Leads Step 2.jpg
    2

    Set up an email auto-responder. To sign up for an auto-responder, potential customers simply enter their email address. Depending on the service that you use, the customer may have to confirm their email address by clicking a link in an email they receive after signing up. You can offer people an incentive for signing up, such as a discount or free product.

  3. Generate Leads Step 3 Version 2.jpg
    3

    Use a tell-a-friend script. With a bit of code on your Web site, visitors can easily let their friends know about your company. They’ll enter the email addresses of their friends, who will receive an email about your site.

  4. Generate Leads Step 4.jpg
    4

    Promote your business on social networking sites. Social networking sites are popular with many different types of people. These sites are where people go to connect with others. You can create a page on these sites to promote your business. When a customer “friends” you or “becomes a fan,” all of the people in their network can learn about your company.

  5. Generate Leads Step 5.jpg
    5

    Promote your business on news sites. Use news sites to spread out press releases concerning your business. Writing a press release is easier than what it may seem. Talk about something newsworthy happening in your business, be it a new director or your presence to a trade show. Select the news sites which allow you to put a link back to your website.

Method 2 of 2: Offline Lead Generation

  1. Generate Leads Step 6.jpg
    1

    Promote your company at trade shows. Set up a booth at industry-related trade shows. People can get a more hands-on understanding of your business. You can capture leads by asking those that are interested to fill out a post card or write their information on a list.

  2. Generate Leads Step 7.jpg
    2

    Generate leads through local advertising. You can place ads in your local newspapers, radio stations or billboards. These ads should direct people to either call or visit your Web site. You can usually get more leads if you offer a discount or special offer when someone mentions the ad.

  3. Generate Leads Step 8 Version 2.jpg
    3

    Use direct mail to entice customers. Direct mail still works for a variety of businesses. You can purchase a mailing list that fits certain specifications, such as neighborhood or income level, and send your mailing to these people. Be sure to target demographics that fit with your product. The more targeted your mailing is, the greater response you will receive.

    Ad

 

 

Tips

  • Remember that when generating leads, it’s best to contact the prospect as quickly as possible, while they are still considered “hot.” An email autoresponder is one of the best ways to do this because the entire process is automated.
  • In most cases, it is less expensive to generate leads online, though some techniques can take time. If your company is on a restricted budget, try to use online methods first.

How To Get Free High Quality MLM Leads

Here’s the secret sauce I use to get free high quality MLM leads around the clock, the lazy way.

You ready?

I call it common sense SEO — or search engine optimization, minus all the thinking, analyzing and geekery.

In the simplest of terms, I create content that I know my target audience wants, then I give it to ‘em.

I do this by ranking that content at the top of Google.

So when a prospect types a certain search query in and hits enter, they find ME.

Most often, what they’re finding is a blog post (like you’re viewing now), but it can also be a YouTube video, press release, or any other web property I’ve created.

See…

I’m a free traffic guy – always have been, always will be.

Yes, I mess around with paid traffic here and there, but my bread and butter is content marketing.

And ranking that content at the top of page one in Google (and Yahoo, Bing, and other wannabe search engines) is the equivalent to building a virtual ATM machine.

In my opinion, this strategy is far superior to all other forms of lead generation.

Why?

It’s free, so you only risk your time.

It can be done fairly quick, in as little as 15-30 minutes a day.

It’s the only real way to position your MLM business directly in front of BUYERS (more on this in a sec), so that sales come to you… as opposed to you chasing the sales, like most network marketers do…

It produces residual lead flow — do the work once and benefit for years to come.

It’s fun, flexible and makes for the ultimate lifestyle.  You create content only when you feel like it, from anywhere in the world with an internet connection.

And you can do it in your underwear, while sipping a Red Bull Vodka, like I’ve been known to do 😉

Can you dig it?

Of course you can.  The only question is how, right?

The Process

First, decide on a primary platform to publish your free content.

All of my Team Mojo members are leveraging either a souped-up Empower Network blog, their own WordPress blog or a combination of the two.

Click the video image below to see how I’m blogging my way to a $30,000 per month income.

If you’re not currently blogging, I’m assuming you’re one of those marketers who likes to do everything the hard way.

Maybe you enjoy prospecting, begging friends and family to join your downline, attending home meetings and approaching weird people at the gas station.

Hey, to each his own.

 

But, if you’re like me, and you’ll do anything to avoid all that tedious, uncomfortable nonsense…

… blogging is where it’s at.

Now, don’t sweat it if you’re completely clueless about how to get started.

Watch that video above and I’ll show you exactly how to get a badass, professionally-designed, high-performance blog for just $25…

… and all you have to do is start writing, hit publish, and your content will be live on the good ol’ world wide web, ready to rank high, draw in free traffic and covert that traffic into red hot leads who’re ready to buy whatever it is you’re selling.

I know, I know – too good to be true, right?

WRONG.

This is what I do, daily.

Like, hello, it totally… like… works.

Anyways… assuming you have a legitimate blog with at least one high-converting opt-in form or squeeze page, all you have to do is implement my common sense SEO and watch the leads pour in.

The process goes like this (at a high level):

  • Know WHO you’re talking to
  • Know WHAT they want
  • GIVE it to them
  • PROMOTE it
  • Rinse and repeat
  • Make a sandwich
  • LAUGH all the way to the bank

Sounds doable, doesn’t it?

Believe me, it IS.  Nothing complicated about it – hence the ‘common sense’ part – and yet, most MLM marketers either don’t do this at all or they go about it completely wrong.

Don’t let that be you.

This is probably the closest thing to an easy button you’ll ever see, so pay close attention to every word that follows and promise me you’ll take action on what I’m teaching you, immediately.

Because if you do – and if you’re consistent – a virtually endless supply of laser targeted leads are yours for the taking.

Not just any leads – the very best leads you could hope to get.

And 100% free.

Kinda makes you want to strip down and do a few naked cartwheels on a busy street corner, huh?

Me too 😉

Okay, here goes…

First up, you gotta know who you’re talking to.  What pocket of people out there are the most likely to want to buy what you’re selling?

The answer is not everyone, contrary to what you might think.

It’s not even most people.

Rather, it’s a very specific niched-down subgroup.

As an example, let’s consider my thought process in determining who my ideal leads were for Empower Network.

At first thought, you could say anyone who wants to make more money.

And yes, technically, anyone who wants to make more money MIGHT be interested in joining Empower Network.

But it’d be a waste of time to focus on such a massive, unfiltered sea of prospects – which, when you think about it, includes nearly everyone in the entire world.

Problem is, not everyone who wants to make more money is automatically interested in network marketing, let alone a hipper, tell it like it is, pull no punches type of MLM company like EN is.

See what I’m saying?

So after sprinkling a little common sense into the equation, it became obvious very quickly that my top leads would be those who:

A) Are open to joining an MLM business

… and…

B) Would enjoy a more laid-back, fun-first, wussy-free type of environment

I’d go so far as to create a hypothetical “avatar” that represents the perfect prospect for your team.

You should be able to answer the following (adjust according to specific MLM company):

  • What’s their name?
  • How old are they?
  • Where do they live?
  • What kind of car do they drive?
  • How much money do they currently make?
  • How much money do they want to make?
  • What are their fears, frustrations and anxieties?
  • How do they communicate (slang words, etc)?
  • What internal dialogue do they have in regards to MLM?

Once you can answer all of that, you now know WHO you’re targeting and how to speak to them throughout your blog posts, as well as any videos or audios you might create.

But WHAT do they want?

In this case, my money leads want information.

They want help, hand-holding and guidance.

They wanna know how to get more leads, recruit more people and make more sales — all while doing less work.

They enjoy being entertained.

And they want to be a part of something bigger than them.

It may shock you, but I didn’t need to do a bunch of boring-ass research to arrive at those conclusions.

I just asked myself what I wanted out of network marketing… and why I was so drawn-in to everything unique that Empower Network brought to the table.

For additional ideas of what your sub-niche wants – on top of the obvious – you can swing by Google’s Keyword Tool.

Here’s a screenshot I took after entering “MLM” into the search box:

mlm keyword ideas

You can see that my audience is interested in forums, companies, leads (hence this blog post), secrets, leaders, opportunities, tools, tips and more…

All you need to do is write valuable articles on those topics, consistently, each and every day… and you’re most of the way there.

That’s the GIVE it to ‘em piece.

Just make sure when you’re creating this content, you’re doing so in a calculated way that constantly attracts and repels.

Don’t tiptoe around, trying to please everyone.

The whole reason for identifying your specific avatar earlier is so you can engage with that person directly and deeply – so that when that person finds your site, they immediately fall in love with you and your message.

And those who aren’t your picture-perfect prospect are repelled by the things you say and the manner in which you say them.

Let me clarify.

I’m not saying to go out and intentionally be the most offensive jackass on the net.

I’m just encouraging you to be yourself, speak from the heart, attract cool people that vibe with you and let the cards fall where they may.

Trying to market to everyone is a surefire way of connecting with no one and making no sales.

Cool?

Alright, now that you know WHO you’re marketing to, WHAT they want and you’ve GIVEN it to them, really all that’s left is to PROMOTE it.

This is the “be everywhere” part I talked about in my 5 core commitments essential to a booming MLM business.

I’m not gonna go into a ton of detail here.

In short, when you’ve written a bomb blog post or filmed a gnarly video, you need to tell the world about it.

Thanks to crazy popular social networking sites, that can be done in just a few minutes.

So, post a link on Facebook, Tweet it on Twitter, bookmark it on Digg and StumbleUpon and give it a shout on any and every other platform you can think of.

Those mentions, shares, votes, backlinks, etc all scream, “Google, my stuff’s important!”

The ‘awesomest’ part?

After a while, you build momentum and others share your stuff for you, which means the promotion piece is no longer a necessity.

You steadily gain authority and pretty soon, you’re viewed as the premiere blogger in your space.

As a result, Google and the other search engines rank your content higher, faster and with fewer links, because you’ve already proven yourself to be the bomb dot com.

It’s a beautiful thing.

Free, quality leads flow like water, 24/7…

And because you did each step correctly – and especially because you targeted BUYERS – growing your MLM business has never been easier.

Well, that’s it.  The basics of getting hot leads for your networking biz, without spending a single penny or doing a bunch of annoying tasks.

For even more detail on how to quickly produce a lazy 6-figure income with multi-level marketing, follow this action plan to the letter.

Your MLM Lead Specialist,

Brad Campbell

SOURCE:  http://lazymlm.com/free-high-quality-mlm-leads/

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